American Pinball

"American pinball is going to be the big loser in March. They're going to be the big loser. They waited too long."

American Pinball will be the big loser in March due to poor timing

"as you can imagine, they are very upset with Kaneda because this is what Kaneda does, he spoils the launch plans of pinball companies"

American Pinball executives upset with Kaneda for spoiling launch plans

"I think it's a bad idea. I don't think it looks good. I think they should have asked Kaneda to come in under NDA and take one look at that thing and tell them, no, this is not what we're doing."

Galactic Tank Force LE cabinet with tank tracks is a terrible design choice

"I think American pinball has a golden opportunity to show us what can be done in 2023. No more excuses, no trickery. Don't hide behind the artwork. Show us some real pinball engineering."

American Pinball has opportunity to show real engineering value under $10k

"The company she's talking about is confirmed to be American Pinball. And the game she's talking about is confirmed to be Galactic Tank Force."

American Pinball drama with Antoinette over character likeness rights

"I am predicting that American pinballs galactic tank force is going to land in the pinball world To a thunderous round of applause"

American Pinball's Galactic Tank Force will land to thunderous applause due to better value

"American Pinball, as a pinball company, hasn't really had an exciting game ever. And the only people that will tell you their games are exciting are distributors who need to sell them or David Fix himself."

American Pinball hasn't had an exciting game ever, but Dennis Nordman's new game could change that

"Can we all stand up right now and give American Pinball a thunderous round of applause for doing this. We're not going to retroactively raise the price the way Stern is doing it. I really really like this business practice."

American Pinball has a much more friendly, personal approach to dealer relations compared to Stern

"You don't need to make more Oktoberfest. The demand for Oktoberfest is not coming back and you should just move on to the Dennis Nordman title."

American Pinball should stop making old games and focus on the Dennis Nordman title

"if you go from Houdini to Oktoberfest to Hot Wheels to Legends of Valhalla I mean talk about a really weird motley crew lineup that I would not feel proud to stand in front of"

American Pinball lacks portfolio strategy and brand consistency

"the floor is yours American pinball, the floor is yours Jersey Jack on your next game, the floor is yours now spooky pinball with the Scooby-Doo"

Would rather see other manufacturers get opportunities after this Stern misstep

"the big loser this year, the biggest loser in all of Pinball because they're not making any money, they're not doing really any sales is what the heck is American Pinball doing? What did they actually accomplish this year? They didn't even make all of the legends of Valhalla"

American Pinball is the biggest loser of 2022, accomplished nothing

"I really hope David Fix and the team over there doesn't reveal this game without the game on the line... There is no benefit to showing a game early if the game is not on the line"

American Pinball should not reveal their Dennis Nordman game unless it's ready to ship

"American Pinball's three-tiered model, it's absolutely ludicrous and once again it shows that American Pinball doesn't really know what they're doing."

American Pinball's three-tier model is poorly executed and shows they don't know what they're doing

"David Fix did deliver some podcasts in which he said American Pinball is gonna have four lines of production going, four lines of production. And all they can do is remake a game that was made years ago"

American Pinball is inefficient - promises 4 production lines but can only remake old games

"They just can't get the marketing down. Ugh, why is it so hard? Why is it so hard?"

American Pinball's marketing strategy is terrible

"I really do think American Pinball can steal the show. I really do... I think American Pinball could march into Expo with this new game and really steal the show."

American Pinball could steal the show at upcoming Expo with their new game

"And if they were smart, stop making Houdini's Oktoberfest, stop looking towards the past, give us new stuff... I would say, look, we're going to make a thousand Galactic Tank Force games and then move on to another game."

American Pinball should limit production runs and stop making past games

"Look, I think it's going to look amazing. I think this game is going to look amazing and not for nothing people. James Bond does not look that good. Like it just doesn't. I think Franchi is going to crush this game. I think it's going to be gorgeous."

American Pinball's 1950s sci-fi themed game will look amazing

"I think American pinball you need to not have your brand associated anymore with Magic Girl... just stay away American pinball stay away from Magic Girl stay away from hyping it"

American Pinball should distance themselves from Magic Girl promotion

"I think this is a really good move. I also think it's long overdue"

American Pinball's Titan rubbers decision is good but overdue

"this is the reason why AP just doesn't understand that original IP just won't break through."

Original IP won't work for American Pinball tank game

"when you poke AP, you get like podcasts coming at you. You get Knapp's Arcade coming after you. You get everyone colluding saying, Kaneda's Yellow Journalism."

American Pinball defenders attacking Kaneda

"There are not 1,000 orders for the standard edition of Legends of Mahala, and this is being promoted as news, as being accurate, as being a fact."

American Pinball falsely claiming 1,000 orders for Legends of Mahala standard edition

"You've never done it yet. You don't have a hit game. Those are just the facts. You now are four pinball machines in."

American Pinball has never made a hit game despite four releases

"every time I hear them talk, it's all talk, all talk, all talk. They need to show us they can make a great game. We haven't seen it yet"

American Pinball needs to prove themselves with actual results

"And if done right, I think it could be really cool, but you heard it here. This is going to be most likely the follow up to Whitewater."

Prediction: American Pinball's upcoming game will be the follow-up to Whitewater.

"So my prediction is you are not going to see this American pinball game until 2023. Again, I hope I'm wrong because this is all we really want to see."

Prediction: The American Pinball game won't be released until 2023.

"I don't think this company has a winning strategy. I don't. I don't think this company has a vision. I don't think this company really knows what it's doing."

American Pinball lacks vision and winning strategy

"But here's my prediction. I just don't think we're going to see it anytime soon. I don't think we're going to see this game in the fall. I don't think we're going to see this game in October."

Prediction: The American Pinball game won't be released anytime soon, not in fall or October as expected.

"this is great news because Ryan McQuaid and his Sonic Spinball game is really, really cool, and if they are able to make Sonic Spinball, it will be the best selling American Pinball game of all time. Now the bar is not very high over at AP, but this is a great move. But here's the question I want to ask, when would we even see this game?"

American Pinball hiring Ryan McQuaid is great but questionable timing given their production issues

"I still think the marketing over at AP is all wonky. I really do. I think they don't really have a plan. I think they don't really have a vision"

American Pinball's marketing strategy is confusing and poorly planned

"If I'm David Fix, I'm saying to them, look, Dennis Nordman's game is the start of the new American Pinball. Everything that came before it, including Legends of Valhalla, which wasn't a game we made, we are going to close the book on the past."

American Pinball should forget their past games and focus on Dennis Nordman's upcoming title

"But what they don't understand is the reason why Hot Wheels did not sell well. It's not that the Hot Wheels license burns you. Is you put nothing interesting in the game. The reason people didn't buy Hot Wheels is you didn't have a loop-de-loop. You didn't have a jump. You didn't have a car wash."

Hot Wheels failed not because of the license, but because American Pinball put nothing interesting in the game

"I think American Pinball's strategy of original IP games going up against licensed themes like Toy Story and Godfather and Jaws and James Bond. I think this is a crazy strategy that isn't going to work out in the end."

American Pinball's strategy of original IP games against licensed themes won't work

"don't bank your company on original IP games... Please, David, get Sonic Spinball into production. Stop messing around. That game looks awesome. You will sell more Sonic the Hedgehog pinball machines than all of your other games combined."

American Pinball should focus on licensed games like Sonic instead of original IP

"It is also the reason why David Fix's AP strategy will not work. It won't work if you want to be successful and set your company up for long term pinball success and create a user base and a fan base and a marketplace for your company."

American Pinball's strategy of unlicensed themes will not work for long-term success

"What horrible timing for AP. And once again, this company just doesn't have it. They just don't have their ducks in a row."

American Pinball has terrible timing and doesn't have their act together

"So you take a company like American Pinball. I know I rag on them all the time, but they don't have the money to go get a great licensed theme. They don't. So they'll try to convince us that we want original IP games. We don't. The market doesn't want it."

American Pinball lacks talent and resources, can't secure great themes, and can't sell 1000 units

"I would argue that I think American Pinball probably had maybe the best year of any manufacturer. And I mean that. They probably had the best year of any manufacturer."

American Pinball had the best year of any manufacturer

"I think AP is going to make a mistake and do a Dennis Nordman original theme. We don't want these original themes. They are misguided. They will not be competitive in the pinball landscape if AP keeps going down this original IP territory. Sonic spinball. The answer is there, David Fix. The millions of dollars are there."

American Pinball should make Sonic Spinball instead of Dennis Nordman original themes

"If any company I think isn't jeopardy of saying you know what we're done is probably American Pinball because I think there will come a point where Mukesh will just get tired of losing that money because I don't think he strikes me as the kind of man who goes into a business operation that loses money. He's not in this for the passion of Pinball."

American Pinball in jeopardy because first three games were unsuccessful and Mukesh wants profit not passion

"I don't think you can succeed with original IP games"

American Pinball making original IP games is a mistake

"No, we're not going to be raising the prices crazy. No, listen, we're going to try. And this is a mentality with Mekesha and I to kind of continue to keep the line on the price of our game"

American Pinball will not raise prices to $10,000+ levels and wants to keep games affordable for collectors and operators

"American Pinball has never ripped anyone off. They've never left anybody hanging. And in a world in which most new Pinball companies end up losing people's money. Or making them wait forever and a day to get a game"

American Pinball is a quality company that has never ripped anyone off or left customers hanging, unlike other manufacturers

"If American Pinball comes out with legends of Valhalla, it will sell worse than Houdini and even beer fest. Like it just, it just blows my mind. Like that, like at least Houdini is something, like growing up I saw, you know, a couple, the old Houdini shows"

American Pinball's Legends of Valhalla will be a commercial failure

"The other manufacturers out there, I think, are asleep at the wheel when it comes to marketing. And I know I talk about this a lot. But if you're a company like American pinball... what are you waiting for?"

Other manufacturers are failing at marketing by not building excitement during Stern delays

"They will not have a problem selling games because they build a great game. It's a great quality product. They've just made three games nobody wants."

American Pinball makes quality games but chooses terrible themes

"the game Stern is gonna come out with after Godzilla is the following... back to the future is the game the big cornerstone that will be coming out after Godzilla"

Back to the Future is the big Stern game coming after Godzilla

"First and foremost the number one thing you need to create to sell Pinball machines in modern day is FOMO, the fear of missing out... What is the one thing that American Pinball has never done on any of their titles? They have never said we're only making this many games."

American Pinball consistently fails because they don't create FOMO and choose terrible themes