American Pinball

"I'm seeing on Knapp's Arcade something I've been saying for a while now that American Pinball is in trouble. Now we're hearing a rumor that Mukesh, the owner of AIMtron, which is basically the company that's been bankrolling this failed pinball venture called American Pinball all these years, they are looking for someone to potentially buy American Pinball."

American Pinball is in trouble and up for sale

"American Pinball is gonna be hard to survive 2024 people if they don't get a hit game out and get it out now... I don't believe a word David Fix says. I don't. Until I see it, then I'll give him credit."

American Pinball is in big trouble and David Fix makes empty promises

"This is the easiest industry to market to... watching companies like American Pinball, like not be able to figure this out after a decade is comical"

American Pinball's failure to succeed is comical given how easy the pinball market is

"I think American Pinball might be closing its doors. I really just have this bad feeling about American Pinball... They don't have a winning game next. They don't."

American Pinball might close in 2024 due to Galactic Tank Force failure

"American Pinball is not doing well. They have not sold many Galactic Tank Force machines. As I've been saying, I'm worried they're not going to get to their next game."

American Pinball is in serious financial trouble with Galactic Tank Force

"I think American Pinball is a company that's in jeopardy of closing its doors if it doesn't get people a theme they want and put a lot in it and deliver something that's competitive"

American Pinball is slowly dying and might close doors

"I think American Pinball is going to have a horrible 2024 because I don't think anything from Barry Oh's like old portfolio or Whitewater 2 is going to be able to compete with what other companies have coming out in 2024"

American Pinball will have a horrible 2024 due to weak themes and poor execution

"I was surprised that American pinball with an original IP game would offer one version for $11,500. But that's not the surprise that they would want people to pay $17,500 for a game in which the only additional features were a 3D translate in April with worthless signatures. And then you've got a thermos and a lunchbox for a $6,000 premium."

American Pinball charging $6000 premium for just a 3D translite, signatures, thermos and lunchbox on Galactic Tank Force

"your company will not survive two more unlicensed themes. And for the love of pinball, stop acting like the past is the future. Nobody cares about Barry O or Dennis Nordman."

American Pinball won't survive two more unlicensed themes and needs to abandon tribute games for licensed content

"There is not the nostalgia for another Whitewater. And I guarantee you there is no way American Pinball will design a game that has more in it than Whitewater 1. Because Bowley Williams knew what they were doing."

Prediction: American Pinball will not design a Whitewater 2 game that has more content than the original Whitewater.

"The next game is going to be a tribute to Barry Oh. I'm hearing it's some sort of version of his food truck game. I'm hearing it's a single level game. OK, that's not going to sell."

American Pinball's upcoming unlicensed games will fail commercially

"I don't think American Pinball survives to the end of 2024. I think the sales are not there. I think Mukesh will grow tired of David Fix. I think his promises to Mukesh have not panned out."

American Pinball will not survive to the end of 2024 due to poor decisions and lack of hit games

"I think the jig is up over at American Pinball. They don't know what they're doing. They don't know how to market. They don't know the themes people want. And now they're doing this weird deal for this Legends of Valhalla game, where the hype is completely gone on the machine. And I just don't think David Fix has any of the answers."

American Pinball leadership doesn't know what they're doing with marketing or themes

"You can't sell the regular version of the LE, which was what, $11,000. And you think you're going to sell another version with only 200 units for freakin $17,500... there is no way they're going to sell 50 of these things. They're not even going to sell 20 of these things for $17,500."

American Pinball's $17,500 Galactic Tank Force is delusional pricing that won't sell

"The game is a failure, people. American Pinball is a failure, people. They need to change the team over there. David Fix is not the right man for the job."

American Pinball is a failure and David Fix is not the right man for the job

"I think American Pinball is hanging on by a thread. I think if there's any company that could go under in the next six months, it is American Pinball."

American Pinball in financial trouble

"Ryan McQuaid's American Pinball game is Cuphead. Yes, you heard that right. Cuphead, C-U-P-H-E-A-D. Cuphead. If you've been clamoring for a Cuphead Pinball machine, congratulations. You're about to get one. Guess who hasn't been clamoring for a Cuphead Pinball machine? Almost everybody."

American Pinball's next game is Cuphead - another niche theme nobody wants

"Dennis Nordman screwed over American Pinball. He brought them a game that had no commercial appeal... If American Pinball needed to survive by choosing the right theme that people wanted, and they went with Dennis Nordman's game, Dennis Nordman would have bankrupted American Pinball."

American Pinball is a failure and Dennis Nordman chose an uncommercial theme

"American pinball's greatest threat is simply American pinball because they don't have a game on the line that people want"

American Pinball's greatest threat is themselves due to lack of desirable games

"this is a company that has had how many games now five or six not a single game has been a hit... they're not a company that seems hungry"

American Pinball has no successful games despite years and resources, operates without hunger for success

"I think the company and biggest jeopardy of collapsing right now is American pinball. Because if this new mystery company comes out and shows us a great theme integrated licensed pinball machine that we can have and it's built well... how many people are going to want to cancel their galactic tank force orders? They've been around for like seven years and they haven't had a single hit game yet."

American Pinball is at risk of closing due to lack of hit games

"They obviously didn't quality test this game. They didn't catch the airballs from the tank. They didn't realize how this magnet was going to rip away the artwork in the game"

American Pinball didn't quality test Galactic Tank Force properly

"I'm still shocked that a company like American Pinball didn't pick up Kingpin. I guarantee you they would sell more Kingpins than Galactic Tank Force."

American Pinball should have picked up Kingpin - would sell better than Galactic Tank Force

"Why did they hire professional actors and actresses if they are then going to use Steve Bowden and Ryan McQuaid? I don't think it works."

American Pinball shouldn't put employees in game cutscenes - use professional actors instead

"I'm really worried about American Pinball. If there's any pinball company, if there's any two pinball companies where I worry about the doors closing on them, the two companies I'm most worried about are American Pinball and Haggis Pinball. I think American Pinball has made a lot of really boneheaded decisions."

American Pinball is in jeopardy and made boneheaded marketing decisions

"Every single thing they come out with is just mediocre... point to me a game that they've made over the last like six or seven years that has been successful."

American Pinball makes mediocre games and hasn't had a successful release in 6-7 years

"I recommended that they change the name of the company and start over with new personnel, new talent and a new direction. I firmly believe that."

American Pinball should change company name and start over with new personnel and direction

"They've had so many swings at the plate, American Pinball, and they've made every mistake you possibly can."

American Pinball has made every mistake possible and Galactic Tank Force is selling poorly

"Well, if you talk to David Fix, he'll tell you that there is demand for everything still. That the hype has never died down for Oktoberfest or Houdini or Hot Wheels and Legends of Ahala. The only problem with that is the only person who wants those games NIB in 2023 is named David Fix."

American Pinball games have no remake demand - only David Fix wants them

"what an absolute disaster from a customer service standpoint, everybody, if you buy something for 6 to 15 thousand dollars that is an electrical device that needs some setting up, especially if it has elements you have to set up, like these tank treads, you've got to give people instructions how to do it"

American Pinball has terrible customer service - shipping games without manuals or proper assembly

"I mean, they've made themes people don't really want. And the one theme that begged for a bunch of toys and hot wheels. They didn't put any toys in the game. And I don't think David Fix has fixed the company. I think they need new direction. They probably need new leadership and they need new designers and new ideas over there."

American Pinball gets D grade - company needs new direction, leadership, and designers

"This company would be more successful if they connect it with Rick over at Planetary Pinball and they should remake Big Bang Bar. They should remake Twilight Zone"

American Pinball should partner with Planetary Pinball to remake classic games instead of original titles

"American Pinball is a company that is being run by people that have absolutely no clue what people want in pinball and that is why Kaneda's Pinball podcast is giving American Pinball a D grading D"

American Pinball receives a failing D grade for having no hit games and not understanding the market

"if it did not have AIMTRON's money, this company would have gone out of business after Houdini. They would have gone out of business after Oktoberfest"

American Pinball only survives due to AIMTRON financial backing, would have failed multiple times otherwise

"Doesn't it feel like as their fifth title, American Pinball has still not really had a hit game? How do you make five pinball machines and you haven't made a game where you can sell at least 1500 of them? And you're like spending millions of dollars, all the hard work to manufacture pinball, they just lack creative vision and they still lack creative vision."

American Pinball lacks creative vision after 5 titles

"If you allow people to just go home with those games and cut the line, what is that saying to your customer base that gave you a nonrefundable deposit that should be next online to receive a game?"

American Pinball treats customers unfairly by letting show buyers cut the line

"The marketing on this game has been terrible... It's 2023, American Pinball. Wake up, grow up... it's amateur hour."

American Pinball's marketing for Galactic Tank Force has been terrible and unprofessional

"if I was working over at American Pinball as a marketer, I never would have green lit this game. There's a reason why this game was sitting in Dennis Nordman's garage for 10 years and nobody else would make it."

American Pinball should never have green-lit Galactic Tank Force - there's a reason it sat in Dennis Nordman's garage for 10 years

"I don't believe that David Fix sold 2,000 of these games. I don't believe it. I absolutely don't believe it. Whenever you give an exact number like that, it's fake."

American Pinball's Galactic Tank Force sales numbers are fabricated

"this is the kind of theme companies like American Pinball should be pursuing. It's a theme that wouldn't be super, super expensive to get... Akira would sell out to at least a thousand people around the world"

Akira would be perfect for companies like American Pinball to pursue

"I think American pinball is in big trouble with Galactic Tank Force people. Games still not sold out. They're not making that many LEs. They're not sold out."

American Pinball is in trouble with Galactic Tank Force

"This is what happens when you don't have a real marketing department. This is what happens when you don't have real communication experts on hand... It shows their lack of marketing. It shows their lack of professionalism."

American Pinball lacks marketing expertise and professionalism, hurting Galactic Tank Force

"I think American Pinball has been duped multiple times by designers and I don't think they have a creative vision for this company."

American Pinball lacks creative vision and gets duped by designers

"At what point are we going to start calling these companies out for some of the most unprofessional and juvenile behavior, especially when they want us to write checks for this much money?"

American Pinball's unprofessional stream showcasing shows they have no respect for the community

"if you don't have the guts to actually price your machine and you want people to call for price, I think you're a coward and I think this behavior is once again taking advantage of the Pinball collectors"

Call for price pricing strategy is cowardly and disrespectful to collectors

"This is just like Dennis Nordman's dream to make a pinball machine where the cabinet is a tank and that is the genesis for this entire game... It feels like a mixture of all these weird different schizophrenic ideas"

Galactic Tank Force is a schizophrenic game built from the outside in with major airball problems

"the fact that they think they could charge 6000 more than the LE for a freaking translate and a lunchbox... you're treating this community with absolutely no respect"

$17,500 signature edition pricing is insulting and disrespectful to hard-working buyers

"The freaking signature edition is $17,500. I've never laughed so hard in my pinball life as I did at that price. Are you freaking kidding me? $17,500 for an original IP American pinball game"

$17,500 signature edition pricing is absolutely ridiculous and laughably overpriced

"American Pinball had to turn off the ability to leave comments on its YouTube channel where they premiered this video. I want to tell you right now, in my marketing profession, whenever you have to turn off comments on a social media platform like YouTube, it means you do not want to hear how people really feel about your thing. And I've never seen any pinball company do this."

American Pinball had to turn off YouTube comments on their launch video because they don't want to hear negative feedback

"I think Fix miscalculated that Foo Fighters would hit when it did... You had your window when everybody was unsatisfied with James Bond, you needed to get your game out."

American Pinball completely miscalculated timing by releasing Galactic Tank Force after major competitors